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Sample shop · Maple & Wick Studio

What this shop actually made

A made-up handmade shop, priced by the same engine that prices yours: every Etsy fee off the published schedule, exact statement fees for the latest three months, material recipes for nine of its ten products. Nothing here is typed in.

What your time earns

One of your products costs you money for every hour you spend on it.

Hand-poured concrete planter, large is the one to reprice or retire. Everything else you make is paying for it.

Next: how long does “Printable weekly planner (digital)” take to make?
It’s $180.00 of your sales, and the most revenue riding on any product you haven’t timed. Add the time — one number, and this ranking gets sharper.
Worst-paying first
ProductSoldHoursProfitPer hourvs your average
Hand-poured concrete planter, large138.7-$182.00-$21-222%
Speckled stoneware mug, 12 oz5550$625.72$12-28%
Washed linen market tote2327$396.66$15-14%
Hand-stitched leather key fob3712$274.09$22+29%
Walnut ring dish107.5$202.97$27+58%
Beaded drop earrings2515$417.51$29+67%
Lavender soy candle, 8 oz3410$299.25$29+71%
Cedar & smoke soy candle, 8 oz236.9$237.32$34+100%
Enamel pin set of three232.3$127.37$55+223%

Compared with your own average of $17 an hour. Rates are rounded, because they rest on your estimate of the time. Products without a recorded time are left out — a missing answer isn’t evidence.

Profit before your own labor, divided by the hours you recorded. Your labor isn’t subtracted, because it’s what you’re being paid.

2 orders have no item details. Etsy's export doesn't list line items for them — often cancelled or fully refunded orders. Re-importing won't add them, and they stay uncosted.

20 sold units have no recipe yet, so their materials count as $0 — profit is overstated until they are costed. (In the sample that is the digital planner.)

By month

MonthOrdersRevenueRefundsEtsy feesOther Etsy chargesMaterialsProfit
October 202612$442.80$119.40$48.49$43.20$93.12$34.56
September 202612$686.00$90.00$78.70$43.20$152.02$225.00
August 202611$1,216.50$68.00$227.87$43.20$396.25$404.67
July 2026 · estimated10$427.20$0.00$46.36$0.00$90.28$176.02
June 2026 · estimated10$637.00$0.00$68.30$0.00$150.59$319.78
May 2026 · estimated12$782.00$0.00$83.12$0.00$208.61$365.49
April 2026 · estimated11$493.40$0.00$53.84$0.00$117.79$250.52
March 2026 · estimated10$422.60$0.00$46.36$0.00$92.91$206.96
February 2026 · estimated10$510.10$0.00$55.18$0.00$131.51$216.43
January 2026 · estimated10$433.50$0.00$47.21$0.00$109.34$155.19
December 2025 · estimated22$1,091.40$0.00$118.87$0.00$211.99$605.04
November 2025 · estimated20$991.10$0.00$106.74$0.00$282.76$403.87

Recent orders

DateOrderRevenueEtsy feesMaterialsProfit
2026-10-27#3412480149$32.50$3.54$5.72$4.49
2026-10-26#3412480152$32.50$3.59$5.72$16.56
2026-10-25#3412480154$6.50$3.29$5.72-$23.54
2026-10-20#3412480158$53.50$5.54$15.63$11.95
2026-10-16#3412480156$22.50$2.62$3.37$10.53
2026-10-13#3412480153$26.00$2.97$5.50$11.04
2026-10-10#3412480159$9.00$1.33—$7.67
2026-10-10#3412480160$42.10$4.53$6.81$24.45
2026-10-08#3412480151$57.10$6.18$7.67$36.71
2026-10-06#3412480157$8.10$1.24—$6.86
2026-10-04#3412480150$5.50$10.50$31.26-$42.31
2026-10-03#3412480155$28.10$3.16$5.72$13.35
2026-09-30#3412480143$84.50$9.04$17.16$53.36
2026-09-29#3412480141$56.00$6.08$7.45$36.77
2026-09-29#3412480147$32.50$8.47$5.72$12.85
2026-09-27#3412480144$53.50$5.83—$28.64
2026-09-26#3412480146$50.50$5.53$9.09$30.88
2026-09-23#3412480140$78.50$8.46$17.16$48.34
2026-09-20#3412480145$42.50$4.56$12.40$18.07
2026-09-17#3412480142$4.00$7.50$16.50-$39.29
2026-09-16#3412480139$53.50$5.74$11.44$16.94
2026-09-12#3412480137$32.50$3.59$5.72$16.50
2026-09-10#3412480148$101.50$10.50$31.26$54.28
2026-09-06#3412480138$6.50$3.40$5.72-$9.14
2026-08-31#3412480135$22.50$2.62$3.37$9.05
2026-08-28#3412480128$30.50$3.40$5.72$14.32
2026-08-24#3412480130$30.50$3.40$5.72$15.95
2026-08-23#3412480132$30.50$3.40$5.72$15.31
2026-08-22#3412480136$68.00$7.22$25.15$17.59
2026-08-18#3412480133$42.50$4.56$12.40$18.80
2026-08-14#3412480126$22.50$2.62$3.37$9.29
2026-08-08#3412480127$8.50$8.06$24.80-$30.35
2026-08-08#3412480129$824.50$185.11$297.60$336.41
2026-08-08#3412480131$26.00$2.92$0.00$23.08
2026-08-03#3412480134$42.50$4.56$12.40$18.42
2026-07-26#3412480116$42.50$4.49 est.$12.40$6.71
2026-07-20#3412480117$72.50$7.54 est.$14.35$29.60
2026-07-17#3412480123$54.50$5.93 est.$11.44$31.07
2026-07-15#3412480119$46.00$4.83 est.$6.81$14.54
2026-07-15#3412480124$38.00$4.12 est.$23.20-$7.56
2026-07-11#3412480121$30.50$3.40 est.$5.72$14.75
2026-07-11#3412480122$22.50$2.62 est.$3.37$10.80
2026-07-06#3412480125$22.50$2.62 est.$3.37$10.17
2026-07-03#3412480118$60.00$6.47 est.$3.90$42.59
2026-07-01#3412480120$38.20$4.34 est.—$23.35
2026-06-30#3412480115$78.50$8.46 est.$17.16$47.89
2026-06-29#3412480106$42.50$4.56 est.$12.40$20.00
2026-06-29#3412480110$30.50$3.40 est.$5.72$16.00
2026-06-25#3412480112$136.50$14.48 est.$23.04$92.06
2026-06-21#3412480109$32.50$3.59 est.$5.72$16.35
Sample shop — see what an Etsy shop actually makes | MakerMargin